Again and again I get this or a similar statement in relation to marketing & art. Almost one in three creatives actually seems to believe that online marketing by artists…
As an artist or cultural business leader, you know that your online presence is incredibly important. But how do you make sure your work is seen through the right eyes?…
Since Corona at the latest, we all know the situation. The break, the fall, the defeat, the new beginning. Starting over as an artist after one or more low periods…
Marketing for artists and cultural businesses can sometimes be daunting. There’s a lot of competition out there, and to stand out from all the good creative souls, it’s quite often…
Properly, not every artist is able to market him selves or this art. But that’s not a tragedy, because not everyone gets the right knowledge in their education or art…
Nowadays, you can freely shape and finance your life with almost any activity. Nevertheless, the myth strongly persists that art is and should be intangible to humanity and therefore rather…
Not everything we tackle, always works right away. Sometimes we are forced to use more strength, more patience and understanding, more time, more love or more financial resources …
For a real success as an artist, not only talent, enthusiasm and passion play an important role, but also many other very important aspects. But which are they?
The new post in the blog of marketing expert Franziska Sevik. The presentation of your art has begun, but one by one the audience is leaving. What a disaster!!!
As artists, there are no regular working hours for many of us. In our heads it works incessantly, unstoppable, we are producing images, texts, stories and solutions. This makes it…
But if you want to have serious success with your art and achieve commissions & sales with it, it is important that you not only simply put yourself on a…
Do you want to bring yourself as an artist, as well as your art independent and successful in the spotlight, but do not know how? Then I have just the…
Existing art & artist myths sometimes push me to my limits as a mentor because they have become so ingrained in people’s minds and are incredibly persistent. It seems all…
Many people believe that they need to give others important advice or guidance all the time. But the line between constructive assistance and inappropriate remarks is not infrequently small.
Every day we are faced with thousands of decisions. Most of them we make unconsciously, others we put off for a long time. Of all things, we find it particularly…
We have just regained our strength and already the news are full of messages we can’t (and don’t want to) use. Quite a few artists are already losing heart again…
Hey, welcome to my blog. I am Franziska. Nice that you are here, because here art & culture becomes visible. With tips & tricks on sales, marketing & entrepreneurship, exclusively for artists & artpreneurs.