Franziska SevikFranziska Sevik
Favori Media · Digital Media Agency

Marketing that respects the art.

Favori Media is a digital media agency for art and culture, working with artists and cultural organisations across Germany, Austria and Switzerland. We create visibility that reflects the substance of the work.

AWARDS
2025

Best Art & Culture Digital Media Agency 2025

Services

Six areas of expertise, all working towards one goal: visibility.

01

Positioning & Strategy

So it becomes clear what your art stands for and who it is meant to reach.

02

Websites & Digital Presence

Websites and digital structures that not only look good, but communicate your work and make it easier to find.

03

Content & Communication

Copy, visual worlds and content that translate your artistic signature rather than simplifying it.

04

SEO & GEO

Visibility in search engines and AI-powered search.

05

Press & Public Relations

Preparing stories, topics and occasions in a way that gives the media something they can work with.

06

Digital Systems

CRM, email, automations and processes that support the work behind visibility.

WHY FAVORI MEDIA

Rooted in art. Built for art.

I don't approach art simply as a communications task. For more than twenty years, I worked on stage, developed productions and supported artists. That is why marketing at Favori Media does not begin with platforms or algorithms. It begins with the work itself.

Only when it is clear what should be made visible and why do we decide which strategy, content and systems will best support it.

FROM PRACTICE

Three projects. Three different challenges.

No two projects are alike. That is why every collaboration begins at a different point. From complete digital transformations and book publications to building long-term visibility.

01

Ulrich Flöttmann-Schubert

NEW EDITION & DIGITAL VISIBILITY

Support for the new edition of the book alongside the further development of the author’s digital presence. The aim was to create a professional platform that brings together the author, the work and the publication while strengthening long-term discoverability.

Book Publishing · Digital Presence · Digital Visibility · EPK

02

Klavierbau Rühle

DIGITAL TRANSFORMATION

Development of a completely new digital structure and online presence. This included the strategic website architecture, web design and a new website serving as the company’s central digital platform.

Digital Strategy · Website Architecture · Web Design · Digital Structure

03

Ingrid Schampel

FROM MANUSCRIPT TO PUBLICATION

Comprehensive support throughout the book publication process. From editing and book design to the digital presence and communication materials accompanying the release.

Editing · Book Design · Web Design · Publication Support · Flyer Design

The process

A structured process in four steps

01

Getting to know each other

We talk about your work, your goals and where you are today.

02

Positioning

We define what you stand for, what makes your work distinctive and who you want to reach.

03

Build

We develop your content, website and systems step by step.

04

Grow

We measure the results, refine the strategy and expand what works.

WHO WE WORK WITH

Favori Media works with artists, creatives and cultural organisations who want to position their work professionally, strengthen its visibility and develop their professional presence.

Favori Media works with artists, creatives and cultural organisations who want to position their work professionally, increase its visibility and develop it further.

01

Artists & Creatives

For people who want more than just reach: clear positioning and visibility that reflects their work.

02

Authors, Musicians & Performing Artists

For those who want to strategically develop publications, projects or their own artistic brand for the long term.

03

Galleries, Cultural Venues & Institutions

For organisations that want to communicate their programmes, exhibitions and projects in a contemporary way and strengthen their digital presence.

04

Art Projects & Productions

For projects that need a clear story, well-considered communication and the right digital structures.

What matters to us

  • Substance over noise.
  • Strategy over action for action’s sake.
  • Visibility that reflects the work.

Good marketing should not change art. It should help it be understood, discovered and seen.

Business Choreography

Strategic work for companies and brands.

Alongside Favori Media, I bring together positioning, marketing, processes, systems and development to create a clear strategic direction for businesses.

Free initial consultation — Let's find out whether we are a good fit.

In a free 30-minute consultation, you tell me about your project and receive an honest initial assessment.