I make
art visible.
For over twenty years, I performed on international stages. Today, I build strong brands and sustainable businesses in the arts and cultural sector. I know both worlds: the stage and the business behind it.
20+
Years on stage
2
International awards
5
Five brands. One shared vision for art and entrepreneurship.
DACH
Active throughout the region
Great talent. No visibility. No income.
Many artists have learned everything they need to know on stage or in the studio. But hardly anyone has taught them how to turn their artistic work into a sustainable livelihood.
They rely on talent rather than marketing. They work hard, but often remain unseen. That is exactly where I come in: with structure, strategy and a deep respect for their artistic integrity.
Everything artists need to build a sustainable business.
From the stage to business
I am a professionally trained dancer, actress and theatre educator. For over twenty years, I performed across Europe, Asia and the Americas and worked as a choreographer and director. I also lived in Turkey for seventeen years.
These experiences became the foundation of my business. Today, through Favori Media, I create strong digital foundations for artists and cultural organisations. I am not an outsider looking in. I know both sides.
"Franziska gave my work a voice, not through loud marketing, but through clarity."
What artists and clients say
„Franziska gave my work a voice, not through loud marketing, but through clarity."
„We came with an idea. We left with a clear position. That is the difference."
„Finally, someone who understands that art and business are not opposites."
A new chapter begins.
The revised edition of Artpreneurship for Artists will be released on 5 October 2026. More strategy, more practical guidance and a stronger focus on the future. The cover will remain under wraps until release day.
Learn moreLet's talk about how to make your art visible.
In a 30-minute, no-obligation initial consultation, we will look at where you are now and identify the next step for you and your work.